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One of the most notable trends in the global construction industry is customer's growing demand for sustainable building designs. Public awareness of environmental degradation and similar issues has increased manifolds and, now, they want to live in "Green" homes. A number of multinational and national companies have also proclaimed to care for the ecosystem. Hence, a construction company has no option other than to follow the wave; otherwise, it might lose some very important customers. More importantly, to get these customers attracted toward the company, it is extremely important to make the building company logo explicitly communicate the message of eco-friendliness. Here are few interesting ideas that might help you design your very own logo for your construction firm:
• Include an image of two hands holding the Earth. On that Earth, show a little house or 2-3 apartments. The hands will depict the message of protection and care. Add a tagline related to the same theme. Use green colour to write your company's name. For Earth and hand, use natural colours
• Merge the image of recycling and residence. Either you can show the recycling circles around the home or in front of the home. It's good to display the building in green colour but you can also experiment with other shades.
• If your company's name has a letter "O" you can insert an icon of smiling Earth in place of it. Similarly, if there is a letter "T" in the name, you can replace it with the image of a smiling green house. You can also experiment with other letters. Since people are usually aware of the spelling of common words like house and eco, you can easily insert an image in them.
• Use image of a real picture of sustainable house design. You will have to make little modifications in the pictures, like changing the background of the picture or cropping it to focus on the house alone. Remember that you ought not to use large pictures; small sceneries with only one building can be excellent choice for such work.
• Insert the picture of an old man gifting a house to a child. It will not only highlight the durability of your constructed structures but will also show the care of one generation for the next. Designing such a logo can be a little tricky as you cannot insert a very large image. It's preferable to show only above half of the human body. However, it is not a rule of thumb.
There can be thousand different ways to show up your company's environmental consciousness through your building logo. All you need to do is to use these ideas to inspire your mind and come up with more unique and interesting designs.
Bobby Sherman is a logo designer working at professional logo design firm. For more information,find her at building company logo.
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