Binary Options www.24option.com/Better_Than_Forex Better than Forex Trading! Up To 310% Profit. Easy to use. Start Now
Marketing Presentation www.studymarketing.org Download powerpoint presentation on marketing and business strategy
Developing a promotional strategy is something that many people think about, but very few people end up ever putting into action. On one hand, it's one of the most profitable activities you can ever do in your business. On the other hand, it does take work and typically only the most dedicated entrepreneurs end up doing it.
Is that you?
If so, continue reading this article and I'll show you my 3-step method for developing a promotional strategy which is not only easier than most people think, but more profitable!
Let's get going.
Step #1: The first step in developing a promotional strategy is to think about your target audience.
What are they searching for? What keeps them awake at night? What fears and frustrations do they have? What benefits are they looking to achieve and what goals are they trying to hit... and how quickly?
These are all questions you have to ask yourself. It may seem counter-intuitive because you're not actually "doing anything" but these questions will lead you to breakthroughs you've never thought of before.
Step #2: The second step in developing a promotional strategy is to take a survey of all the possible combinations of products and services you can offer to people.
After all, if you're going to start a promotion you have to sell something! Think out of the box on this one. Don't do promotions like all of your competitors because you won't stand out at all.
Instead you'll end up looking like everyone else and your promotional strategy will have failed. What you want to do is make your promotion more of an "event" than a simple promotion. Make it fun... entertaining... and something that makes people talk about it.
Step #3: The final step in developing your promotional strategy is figuring out how and when to run your promotion.
This can be done in several ways. If you have a list of prospects and customers, develop a multi-step email campaign that might run for a week or so. If you don't, you can do direct mail. I would recommend starting with a postcard and ending with a direct mail letter or even a phone call if they don't respond (depending on the size of the list you're sending to).
There should be a specific deadline, a specific call to action, and a specific reason why you're even having the promotion. If you include all three of those, along with making it a fun event instead of an annoying promotion like most people do, you'll have a much better chance of it being a success.
As you can see, developing a promotional strategy doesn't have to be very hard.
If you do these three steps and duplicate your promotions every month, quarter, six months, etc. (the frequency depends on your business), you can add double-digit increases to your business this year by developing a new promotional strategy ever few months and implementing it to make sales!
Jeremy Reeves is an online conversion and profit strategist. Through his little-known unique and innovative profit-boosting techniques, he's added tens of millions of dollars to his clients bottom-line in EXTRA revenue.
Is that you?
If so, continue reading this article and I'll show you my 3-step method for developing a promotional strategy which is not only easier than most people think, but more profitable!
Let's get going.
Step #1: The first step in developing a promotional strategy is to think about your target audience.
What are they searching for? What keeps them awake at night? What fears and frustrations do they have? What benefits are they looking to achieve and what goals are they trying to hit... and how quickly?
These are all questions you have to ask yourself. It may seem counter-intuitive because you're not actually "doing anything" but these questions will lead you to breakthroughs you've never thought of before.
Step #2: The second step in developing a promotional strategy is to take a survey of all the possible combinations of products and services you can offer to people.
After all, if you're going to start a promotion you have to sell something! Think out of the box on this one. Don't do promotions like all of your competitors because you won't stand out at all.
Instead you'll end up looking like everyone else and your promotional strategy will have failed. What you want to do is make your promotion more of an "event" than a simple promotion. Make it fun... entertaining... and something that makes people talk about it.
Step #3: The final step in developing your promotional strategy is figuring out how and when to run your promotion.
This can be done in several ways. If you have a list of prospects and customers, develop a multi-step email campaign that might run for a week or so. If you don't, you can do direct mail. I would recommend starting with a postcard and ending with a direct mail letter or even a phone call if they don't respond (depending on the size of the list you're sending to).
There should be a specific deadline, a specific call to action, and a specific reason why you're even having the promotion. If you include all three of those, along with making it a fun event instead of an annoying promotion like most people do, you'll have a much better chance of it being a success.
As you can see, developing a promotional strategy doesn't have to be very hard.
If you do these three steps and duplicate your promotions every month, quarter, six months, etc. (the frequency depends on your business), you can add double-digit increases to your business this year by developing a new promotional strategy ever few months and implementing it to make sales!
No comments:
Post a Comment