Friday, November 4, 2011

How Have These Famous Health Channels Crafted Their Health Logo Designs?


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Expert Author Beverly Houston
Branding is important for TV channels. Their logo designs reflect the true essence of their business.
Let's have a look how these famous TV channels have designed their health logo designs:
1. Food network:
This TV channel airs shows about food, cooking and healthy life style. It was launched in 1993 and is owned by Scripps Network and Tribune. During this time, their brand mark has seen quite a few alterations. Their initial emblem as crafted with green colored italic fonts with a circle behind the business name. This design was used from 1996 till 2002. Their current trademark is much more attractive and energetic. It consists of a red colored circle with the channel name inscribed in it. The text in the circle is white colored with italic effects that makes it imaginative and sophisticated. Overall, the design is chic and elegant.
2. BBC - Lifestyle:
This channel was first launched in 2007 in Singapore and is owned by BBC Worldwide. Although it replaced BBC Food, it still caters to the same audience and the programs aired here are related to food and fitness. Their monogram consists of the traditional BBC mark in black and white colors with the word 'lifestyle' crafted in thick and straight fonts under it. The text is created with fonts that are easily readable and slightly curvy that makes them sophisticated and comfortable. The use of black and white colors for the emblem makes it ageless and chic. The white background makes it clean and compact.
3. Care world:
This is Asia's only satellite channel dedicated towards physical condition and wellness. Compared to other monograms, it is quite colorful and attractive. It consists of the business name written in straight and thick fonts over a blue background. There is an image of a square with four colors; green, red, blue and yellow that adds colors to the entire image. The entire image is encased in a rectangular shape that encourages trust and dependability amongst the viewers.
4. Discovery Fit & Health
Discovery Fit & Health channel is owned by Discovery Communications. This channel is a merger of Discovery Health Channel and FitTv. It was launched in 2011. Their cardinal health logo is written in white colored text on a bright orange background. The channel name is enclosed in a square shape with text of different sizes. Although this is a daughter channel of Discovery, there is hardly any resemblance to the parent channel. This emblem is a little funky and informal. The use of orange color makes it energetic and lively. Overall, this emblem is a perfect design to represent good physical condition and fitness.
In a nutshell, this shows that these monograms were crafted to reflect the true essence of the business.
Beverly Houston works as a Senior Design Consultant at a Professional Logo Design Company. For more information on health logo find her competitive rates at Logo Design Consultant.

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