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Motion graphics is simply graphics in motion. That is, graphics
which are not static but otherwise. It's the graphics only by which a
video is known, hence the better the quality of graphics the better
would be their effect on viewers. The idea and purpose behind putting
graphics in motion is to make viewers feel the same movement of things
in a video as they would feel in a video shot from a real camera in real
surroundings.
Online animation uses the concept of characters, which could be of an animal or a person. These characters are made to act and behave in a way similar to real actors. This is done to make the video look as real as possible. The major advantage with such videos is that though they look and give the feel similar to that of a real video, they are animated. This makes them most sought after videos these days as they have several advantages associated with them. Some of which are:
1. They can be used in all the sectors such as in entertainment, gaming, training, educational or commercial sectors.
2. They can very well advertise a new as well as old product. They can also demonstrate the use of a product.
3. They are quick to gain attention of even the people with the shortest attention span.
4. Their cost of production remains low as they are produced from a single location with the help of special software.
5. They can easily break the large, complex data to diffuse them into smaller packs, each one simplifying the message. This is done to present information in parts, thus finally presenting a large piece of information in an attractive way.
6. They can target an audience of any kind and type. For instance, characters can be made of several kinds and types to cater to the tastes and preferences of a specific audience.
7. They can be given the shape of an imaginative as well as real story to make the information as dynamic and real as possible.
8. They give an identity to a business and create an image into the minds of viewers.
9. They are capable enough to capture even the minutest detail which may not be possible with a video shot with a real camera.
Motion graphics with texts, photographs, sounds and images etc makes a video come alive in front of its viewers.
Online animation uses the concept of characters, which could be of an animal or a person. These characters are made to act and behave in a way similar to real actors. This is done to make the video look as real as possible. The major advantage with such videos is that though they look and give the feel similar to that of a real video, they are animated. This makes them most sought after videos these days as they have several advantages associated with them. Some of which are:
1. They can be used in all the sectors such as in entertainment, gaming, training, educational or commercial sectors.
2. They can very well advertise a new as well as old product. They can also demonstrate the use of a product.
3. They are quick to gain attention of even the people with the shortest attention span.
4. Their cost of production remains low as they are produced from a single location with the help of special software.
5. They can easily break the large, complex data to diffuse them into smaller packs, each one simplifying the message. This is done to present information in parts, thus finally presenting a large piece of information in an attractive way.
6. They can target an audience of any kind and type. For instance, characters can be made of several kinds and types to cater to the tastes and preferences of a specific audience.
7. They can be given the shape of an imaginative as well as real story to make the information as dynamic and real as possible.
8. They give an identity to a business and create an image into the minds of viewers.
9. They are capable enough to capture even the minutest detail which may not be possible with a video shot with a real camera.
Motion graphics with texts, photographs, sounds and images etc makes a video come alive in front of its viewers.
Online Animation is largely made up of character animation that gets played to their optimum with the use of Motion Graphics. A professional video production company helps businesses achieve their objectives through animated videos.
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