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No business person in the past has ever known exactly how to do
everything on the first day; and you shouldn't suppose even for a moment
that you need to either. The skills that we often see in other
entrepreneurs have been honed from working in their own businesses. And
chances are that they picked up many of those from other people.
Here are five skills that you need to develop in order to make your business a success.
1. You need to develop the ability to deliver value.
This may seem obvious, but relatively few people actually understand what it means. That's because they interpret value in terms of what they, as suppliers, vendors or businesses consider to be of worth. What they fail to realize is that their customers are the sole arbiters of what constitutes that value. It's not that customers are always right; rather, it's that they have the money.
There's no law that says you have to sell your wares to a particular customer; but those with the freedom to choose will always go for the business that gives them the most value.
2. You must learn to be resourceful.
Few entrepreneurs have everything they need to start or run their businesses, but they do know where to look. And that's the key. You don't have to remember everything or have a lot of money to buy it. You only need to know where to find it.
3. You must be able to get along with other people.
I didn't say that you had to like being around them or that you had to work with them. What I did say is that when you are with them, you have to get on. No one wants to be around a social misfit for any length of time.
4. You need to develop the ability to communicate. The inability of many to do this has prevented entrepreneurs from getting business that they could have done very well. But, for one reason or another, they just couldn't express themselves clearly.
5. You must also develop determination.
You have to decide every day that you will do whatever is necessary to make it work and to stay the course for as long as it will take. Determination, however, is an attitude, and so you can develop this skill simply by continuing to work on it everyday. Then, little by little, you'll become as determined as you want to be.
Here are five skills that you need to develop in order to make your business a success.
1. You need to develop the ability to deliver value.
This may seem obvious, but relatively few people actually understand what it means. That's because they interpret value in terms of what they, as suppliers, vendors or businesses consider to be of worth. What they fail to realize is that their customers are the sole arbiters of what constitutes that value. It's not that customers are always right; rather, it's that they have the money.
There's no law that says you have to sell your wares to a particular customer; but those with the freedom to choose will always go for the business that gives them the most value.
2. You must learn to be resourceful.
Few entrepreneurs have everything they need to start or run their businesses, but they do know where to look. And that's the key. You don't have to remember everything or have a lot of money to buy it. You only need to know where to find it.
3. You must be able to get along with other people.
I didn't say that you had to like being around them or that you had to work with them. What I did say is that when you are with them, you have to get on. No one wants to be around a social misfit for any length of time.
4. You need to develop the ability to communicate. The inability of many to do this has prevented entrepreneurs from getting business that they could have done very well. But, for one reason or another, they just couldn't express themselves clearly.
5. You must also develop determination.
You have to decide every day that you will do whatever is necessary to make it work and to stay the course for as long as it will take. Determination, however, is an attitude, and so you can develop this skill simply by continuing to work on it everyday. Then, little by little, you'll become as determined as you want to be.
By the way, if you'd like more information, then you might like to get my free eBook on How to BE an Entrepreneur.
Or, if you want some help in finding your niche, then you might be interested in http://www.terrydeaninterview.com.
Or, if you want some help in finding your niche, then you might be interested in http://www.terrydeaninterview.com.
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