Friday, November 18, 2011

Motion Graphics - Pushing The Limits

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Expert Author Janine Macdonald
One field of design which has come of age in conjunction with the wave of new technology is Motion Graphics. In fact, nearly all motion graphics are constructed with the aid of high tech computer software. Though the field is subject to change with new technological developments, there will always be a need for artists endowed with basic design skills, regardless of the tools available.
This exciting industry tends to push the limits of what is possible. and is bound only by the limits of human imagination and the skills of the artist. Quite often, they challenge the boundaries of artistic capability. One essential attribute of a graphic artist is a penchant for staying abreast of new technological advances and a thorough proficiency of computer software.
The motion graphics industry is the emerging medium of choice for composing movies, advertisements, and other digital art. What, in reality, is the greatest benefit of these graphics? For starters, art in motion is an exciting creation and outshines many traditional modes of creativity. Instead of still shots, creations are fluid and can truly interact with the observer. What art lover isn't inspired by this possibility?
This medium facilitates a whole new interaction with the audience. Aside from putting an extraordinary sheen on your art, many sound effects resonate with increased clarity, and are supplemented by their interaction with visual aspects. Think of it as living, breathing art. There are endless possibilities in this new wave of design.
Motion graphics adds a new dimension to any work. Objects moving in three dimensions and untapped viewpoints are possible. Perhaps the biggest advantage is that it facilitates stimulation of both sight and sound.
The attitude artists have regarding these innovations must be akin to Disney's exhilaration of watching Snow White grace the screen some 70 years ago. Though not the first animation to hit the screen, it was by far the most innovative. Today, motion graphics are challenging similar boundaries in the world of multimedia. People in all professions have a use for these amazing developments. Corporate presentations can now come to life with stunning graphics and multi-dimensional capabilities. Such features make any presentation stand out from the crowd and keep audiences entranced. Indeed, the spectrum of possibilities in this new field seems to be almost infinite, and is growing every day.
Template Digital is a community driven motion graphics marketplace which allows buying and selling of fully customizable, royalty-free stock motion graphics for production, film, and television network professionals. This provides post-production developers a new way to reach hundreds, if not thousands of potential motion graphics customers and get their work into video productions, and saves time and money for video productions. It also includes a developing community of post-production professionals for discussing the latest techniques with After Effects and other motion graphics software programs.

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